How Did I Use Media Technologies

Question 4

What have you learned from your audience feedback?

Audience Feedback

Question 3 



What we have taken from these two focus groups.

We decided that we would ask two different groups of people that were both in our target audience (A-Level student and GCSE student). We asked them a list of questions but left them quite open to ensure that we got a good idea of what they did and did not like.

Starting with what they did not like was mostly the same although it seemed to be a matter of opinion rather that a collective decision. The two main parts of the music video which some students disliked were fist the brake in the music and second the night time scenes (where the quality of the footage was lost). The gap in the music which was purely taken up with narrative was a definite challenging of standard conventions within the music video industry, so we expected that many viewers would may not like it. Some of the negative ways it was described were "lingering a bit too long" and "Random up to the rest of the video" this however, was only a handful of viewers and so overall we concluded that the 10 brake in music was a success. The reason in which most of the viewers did not like the darker scenes is because the quality of the footage has gone down. This unfortunately was something which we just had to accept as we did not have the relevant technology to allow us to deal with this problem. The viewers however seemed to understand this by saying "its to be expected".

On the other hand there were many positive things which our focus group viewers liked about the video. Some of the comments form the GCSE students which we received were "I enjoyed the cuts and the bits where it went changes scene quickly","there was a variety of different shots" The narrative shows "childhood and childhood friendship", "it fits the genre of the music well" (referring to the narrative). For us this was vey pleasing as it is exactly the message of the video we wanted to get across, the narrative can be seen as quite confusing as it follows no real structure and the gcbse students were able to understand it well. The face that they liked the quick changing scenes implied that we achieved a good amount of cuts that were not too quick but kept the pace of the song up and insured a immersed audience. With the A-Level students we also received many positive comments. some of these were; "I thought it was great actually", "I loved the crisp colours, it was really affective", "I really liked the advanced editing", "It could match up tho them" (professional music videos). The fact that the large majority of the comments we received were positive was very encouraging, very importantly they believed that our music video could easily compare to a professionally made video by a proper music label.

Overall, what we can take from this focus group is that they largely enjoyed the music video and thought that it was very well made with no corners cut. If we were to do it again they would like to see some more thought to go into the 10 second gap to ensure that it matches the rest of the narrative better than what we have. But this dose not take away form the overall success which the music video was.

Uploading our video onto Youtube opens the video up to a much larger audience and allows people all over the world to view and comment on the video. After a few weeks of uploading the video we received a comment which read "Really enjoyed this video. I feel that it perfectly captures the message of the song. The way it is filmed is fitting to the song, you did a good job. Well done mate." This from what we fume is are target market is just another reminder and prof that the music video was an overall success. As he says he believes we have captured the message of the song perfectly it suggests to us that he has been able to understand the idea behind the narrative.
           

Create your own 

user feedback survey

Audience Feedback from JacobDMBird

How Effective is the Combination of your Main Product and Ancillary Tasks?

Interview With Actor About Digipak and Digipak Poster 

Question 2 

Use, Develop, Challenge of Conventions

Question 1
Codes and Conventions Task

please click here for the link to my website. 

http://jacobbird1313.wixsite.com/conventions

Digipak

Digipak Poster

Digipack- Disk Construction

Digipak Disk 

For the disk i wanted something that didn't look complicated like dome of the other images i had used, I wanted it to look simple and minimalistic but it was extremely important that the image was of very hight quality. I used an image that was taken in the studio with a good camera focusing on josh and the props he was wearing.

1. The first step was to load the image of josh on to photoshop.
2. I next found an image of a disk from the internet and transferred it onto photoshop. 
3. After setting the disk shape as a back layer and quick selecting it I rubbed out the parts of the image of josh which were not on the disk template. 
4. Next I drew a cercle in the centre of the disk and put a grey film colour over the top of some of the picture. 
5. Once the disk was complete I added it to the double digipak spread where it would be positioned on the digipak itself.